You’d think, with all the options in the world, that stroller names would be unique, wouldn’t you? Not quite, as we’ve noted previously.
Here’s a Mutsaerts Mistral from 1972. (“Mutsaerts” was Mutsy’s name before it became Mutsy):
Nearly 30 years later, the Maclaren Mistral surfaced, from England (well, from China, actually, but what isn’t?):
And here’s a Teutonia Mistral, from Germany (2009):
This shared-name thing is a little odd. Copy-cats? Failure of marketing research? Lack of imagination? It’s not a choice that would seem to serve anyone very well. Carving out those market niches isn’t all that easy, after all, and is that much harder if the product name isn’t unique.
What is a mistral? I’m glad you asked. It’s a cold, northerly wind. In France.
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